24 May 2013

PIM seminar with Solita, Finland

inRiver Partner Solita is holding a breakfast seminar on PIM - and we will of course be there!

Solita and inRiver will be speaking on the challenge of multi-channel retailing, PIM as a key success factor for companies, and our customer Stadium as a case study on customer experience in a multi-channel environment.

Read more about the seminar (NOTE: in Finnish only)

20 May 2013

inRiver at Nordic eCommerce Summit

Join us at the Nordic eCommerce summit at Cirkus/Hasselbacken
in Stockholm on May 30-31 2013.

Take the opportunity to discuss with us how inRiver PIM can be your partner and marketing platform for controlling your Cross-Channel Commerce!

We will be at the NES from dawn till dusk on both days - joining forces with some of our best Partners and friends in the business. You have a unique chance to discuss PIM with us and experts from Sigma, iStone, Star Republic, Nansen and Avensia, and talk with us about how inRiver PIM can connect to E-commerce solutions like EPiServer Commerce or Intershop.

On 31 May at 14.30 you also have the opportunity to listen to our own PIM expert Johan Boström, talking about "PIM changing the rules of the commerce game".

We <3 PIM

You will recognise our inRiver staff and our PIM-partners by this logo on our shirts! Feel free to contact us, or to get your exclusive copy of our new Product Information Magazine.

16 May 2013

Omnichannel, In Store Data, and Mobile Are Retailers Top Priorities

Interesting article and statistics from RetailNext provided by MultichannelMerchant. I particularly liked this question or rather the answers. inRiver is on the right track.

To establish which major technology trends are most on retailers' minds, RetailNext asked "What do you think are the most important technology trends affecting retail in the next 5 years?" The top-two responses ranked as:
  • Omnichannel:  62%
  • In-store mobile POS:  48%
  • Big Data:  43%
  • Mobile commerce:  29%
  • Showrooming:  19%

07 May 2013

Seven facts and five benefits: why you can´t be without a Cross Channel Commerce Strategy

  • More channels
  • Complex information
  • Shorter life cycles
  •  More markets
  •  More languages
  •  More re-sellers
  •  More suppliers

These are all business drivers for investing in a Cross Channel Strategy:

I believe that any organization could use their time in a more creative and efficient way. Instead of searching for product information you should focus on more sales driven and quality gaining activities e.g
  1. Accelerated speed-to-market and time-to-shelf for product information, resulting in increased market share and higher margins.
  2. Higher sales and reduced returns through consistent, complete, and accurate product information presented to customers in all sales channels
  3.  Remove inefficient processes, resulting in lower operations costs and higher margins
  4. Use a strategic approach when implementing a Cross Channel offering instead of implementing a tactical one-off solutions for one channel
  5. Make it a priority to have your Product marketing information available for all channels in order to use it as a strategic asset when realizing your Cross Channel Strategy.

-- Jimmy Ekbäck, CTO --